Founders Future Podcast with Olivia Sammons
On this episode, Olivia and I delve into the critical transition founders face when it’s time to build their first formal sales team. It is imperative that leaders document processes to create a company culture of accountability with concise and measurable expectations for themselves and their newly hired, first sales rep. We discuss my best advice for founders beginning this journey around gaining the best understanding of sales fundamentals that they can prior to making that first hire. Then, I shared the best advice ever given to me as I started my own company – “get small to get big”- which led to discovering my niche and becoming the true expert in my specific swim lane.
Listen To The Episode
