The Future of Selling Podcast
In this episode, Rick and I dig into my process of helping early-stage SaaS founders scale from founder-led selling to real revenue teams and why most reps fail not from lack of training, but from lack of discipline. I break down how to spot top 10% performers, why one’s circle matters more than their résumé, and what leaders get wrong when hiring for sales. Whether you’re a founder, a sales leader, or just trying to hit quota without burning out, this episode will challenge how you think about performance and coaching.